Mainly used by professionals, LinkedIn has over 875 million users worldwide, with 34 million users in the UK. LinkedIn is not only a powerful tool for growing your network, but it can also help get your business in front of your target audience.
We love LinkedIn at real5 Digital. So, here’s our quick 5 tip guide to getting the basics right when you are getting started on LinkedIn for business.
1. Set smart objectives
- Post 3 times a week
- Comment at least once a day on someones else post
- Message and Connect with a specific target audience
- Generate x number of leads
2. Optimise your Linkedin profile
For a start, choose the right profile picture for LinkedIn, Add a background photo and Make your headline more than just a job title.
3. Look after your news feed
Bored of what you’re seeing in your Linkedin news feed? Don’t worry – you can change it. Follow relevant hashtags, filter your search and connect with the right people.
4. Listen and engage
Just like other social networks, LinkedIn is ALL about the engagements – so you need to get in there and start chatting. When you see an interesting post, leave a comment and engage!
5. Share content – what to post?
Create content that’s right for your target audience, be true to yourself and share a variety of content –
- Write Articles
- Try short-form video
- Tell your story
- Share testimonials
- Include a CTA
Book a Linkedin Power Hour in 2023
Are you still feeling overwhelmed, lost for time, or just not getting the expected results? We can help you… A Linkedin Power Hour is a one to one with a real5 Digital Rockstar. Driven by your own Linkedin, the hour focuses on rapid, no-nonsense advice & most importantly, tangible actions you can implement.